Sandy Liang fall 2024
Sandy Liang has firmly declared itself the voice of the girl in the fashion world. Since its beginnings, Liang herself has been inspired by nostalgic motifs, but now, in its 10th year, it seems the brand has solidified its voice with pieces that mix ultra-feminine girl codes with uniforms, utilitarian sportswear pieces and modest minimalism.
Sandy Liang’s fall 2024 collection “follows a schoolgirl who grows up to be a princess,” according to the show notes, with a special emphasis on the silver star bag and the idea of the bow. No, bows are not going away any time soon, in fact, they’ve become a modern cultural marker–but also hold a special history intrinsically linked to feminism and activism. In 2024, being a girl is one of the boldest (and bravest) things you can do. There’s a certain kind of delicacy in Liang’s work that speaks especially well to this: palest pink satins, soft buttery lemon yellow leather ballet flats and big boots toughened up with bows. Fragile, maybe…but strong in their unwavering ability not to comprise those saccharine girlishness.
Those tracksuits and modest suiting were all but odes (subconsciously or not) to the vision of the modified girl(boss). But we’ve got bows to keep us grounded. Growing up is never the goal, after all.
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